Interview with Luyanda Jafta from Paybook.co.za
16th April 2014
Happy Easter!
18th April 2014
Show all

What is Social Commerce?

Jo-Griffiths-apr14Undeniably today’s consumer is surrounded by choices with what, when, and how they consume media – we are inundated, and Social media has become the main reason that people access the internet. Quite simply, social media has bought a new way of communicating. 93% of SA’s top brands using Facebook as part of their marketing strategy, but brands are still struggling to turn their communities into customers. So how does Social Commerce actually work?

Read the full article.

Comments are closed.