Voucher Codes & Performance Marketing

Interview with Josephine Buys, IAB South Africa
23rd September 2014
Happy 3rd Birthday AdMarula!
23rd September 2014
Show all

Voucher Codes & Performance Marketing

caroline-pourteyron-sept14Voucher code sites have been around for quite some time in Europe and the UK in particular, and the trend is catching up in South Africa with new voucher websites and mobile apps emerging regularly in the online landscape. ‘Discount hunting’ is now part of the purchasing process for most consumers.

Read the full article.

Comments are closed.