15th March 2017

The psychology behind online shopping behaviour

It’s hard to believe that it has been more than two decades since e-commerce saw the light with Amazon and eBay launching their first online shops […]
15th March 2017

What makes people buy online?

Online shopping has seen increasing interest over the past 10 years, and keeps growing, especially in South Africa with access to more affordable internet and mobile […]
15th March 2017

Interview with Janey Pillay, Dis-Chem Pharmacies

On the 8th March we celebrated International Women’s Day. In that spirit we highlight another hidden gem in the digital world, Janey Pillay, Head of Digital, eCommerce and […]
7th September 2016

Let the countdown begin

If you are anything like me, the thought of Christmas and Christmas shopping hasn’t even entered your mind, because it’s like a whole 108 days away, […]
10th August 2016

Worth paying for existing customers?

An interesting debate (also highlighted at the recent Performance Marketing Conference in Amsterdam) which I sometimes find myself in with advertisers, is whether they should pay […]
13th June 2016

Interview with Anna Bowżyk

Our June profile is Anna Bowżyk, Head of Marketing at online start-up SweepSouth. Born in Poland and with previous marketing positions at Rocket Internet, Naspers and […]
27th January 2016

Welcome back

I trust you all had a nice break and with February and Valentines almost upon us, the holidays now seem like a distant memory. I’m very […]
28th October 2015

Interview with Cha-Cha Tsai, Spree

Our October profile is Cha-Cha Tsai, Digital Brand Manager at online fashion store Spree. She has spent the past 7 years working in various roles for […]
9th April 2015

Interview with Gary Novitzkas, Juniva.com

Last month we had the pleasure to interview Gary Novitzkas, CEO at Juniva.com, South Africa’s leading vitamin, supplement, sports nutrition and weight management e-tailer. Their product […]
24th November 2014

Not all that different

I was lucky enough to attend the annual Performance Marketing Conference in London on the 28th and 29th October, hosted by Performancein. As expected, all the […]
8th April 2014

AdMarula welcomes Spree

We welcome Spree to the network as a new merchant. Spree.co.za is SA’s first online shop to offer a “shoppable magazine” experience. Each item is handpicked […]