May 25, 2022

Interview with James MacDonald, Digital Marketing Manager at Homechoice

Describe yourself in 3 words Geeky, stubborn & relaxed. Tell us a bit about your journey the past few years working in the digital team […]
May 25, 2022

Upskill or get left behind – the new reality

If you run a business within the digital marketing space you will no doubt be aware that finding skilled people is hard. This is a global […]
April 19, 2022

Most common digital marketing mistakes

Digital Marketing, being the most evolving field, possesses significant challenges to marketers and businesses. If your business is currently […]
April 19, 2022

Raising the bar

There are those who say perfection doesn’t exist. Some even argue that it can be the greatest stopper. Achieving perfection can seam so […]
February 23, 2022

Privacy please!

The world of Martech (marketing technology) is developing at a breakneck pace. Marketers can bearly keep up with the rate at which new […]
October 27, 2021

How AI is transforming Digital Marketing

I recently travelled to Stockholm, Sweden to visit family over there. I was last in Sweden at the end of 2019, just before the global […]
August 11, 2021

Interview with Zissy Lewin, Nutreats.co.za

This month we chat to Zissy Lewin, writer, recipe developer, food stylist and MD at Nutreats.co.za, an online resource to healthy living and a […]
August 11, 2021

Why affiliate marketing is right for SME’s

As a small or medium enterprise, navigating the digital advertising landscape can be daunting and budgets are likely tight. Small businesses do […]
May 19, 2021

Marketing psychology in digital

Tom Fishburne, the famous creator of Marketoonist cartoons, once said: “The best marketing doesn’t feel like marketing.” Today’s […]
May 19, 2021

Connecting with the people behind the data

According to psychologists, we have genetically evolved to experience the tangible benefits of human connection and studies across all mammals […]