August 24, 2022

Why less is usually more in Digital

I often tell clients/marketers/start-ups: “Rather do a few channels well than all of them poorly”. While this statement applies to all areas […]
March 16, 2022

Getting started with social media-based affiliate marketing

While traditional affiliate channels like blogs, websites and email marketing can still be very effective, affiliates who have not yet added […]
January 26, 2022

How influencers are reviving the affiliate model

Before the pandemic, the traditional affiliate model’s long-term prospects were questionable. With Facebook ‘s acquisition of Youtube, the […]
November 24, 2021

Thank you 2021

The last term always feels a bit like a race to the finish line. With private schools starting to close from next week, many of you […]
August 11, 2021

Interview with Zissy Lewin, Nutreats.co.za

This month we chat to Zissy Lewin, writer, recipe developer, food stylist and MD at Nutreats.co.za, an online resource to healthy living and a […]
August 11, 2021

Why affiliate marketing is right for SME’s

As a small or medium enterprise, navigating the digital advertising landscape can be daunting and budgets are likely tight. Small businesses do […]
October 20, 2020

2020 the year that e-commerce explodes?

If it scares you to think that (e-commerce wise), everything you’ve planned, worked on, sacrificed and hoped for in 2020, depends on what […]
August 19, 2020

Affiliate Marketing resilient during crisis

While overall ad spend has dropped during to the Covid-19 crisis, affiliate marketing has been resilient, according to a study by Rakuten […]
August 19, 2020

Optimism – the force that pushes us onwards

I don’t know about you, but the last five months have been a real roller coaster for the AdMarula team. From suddenly having to work […]