Category: Industry News

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Preparing your website for search engine indexing

Posted on March 8, 2013 by Lico

Bernadette Homor March 2013As an affiliate it is vital that you get a full understanding of how Google perceives your site and links. The idea is that Google helps you get more visibility and flag potential problems with how your site is set up and optimized. I especially like the Webmaster and Google Analytics tools because they are super easy to set up and it’s free!

Read the full article.

Interview with Internet entrepreneur, Peter Mansfield

Posted on March 8, 2013 by Lico

Peter_MansfieldThis month we have a chat with Peter Mansfield, Director at Online Magazine All4Women, who prior to his career change to Internet Entrepreneur in 1999, was Chairman of Durban’s City Council, a successful consultant and a researcher. His other niche website Health Spas Guide (www.healthspas.co.za) receives 500,000 page views a month. We get to know the man behind the ideas.

Read the full interview

Your opinion matters

Posted on March 8, 2013 by Lico

Daniel Gross March 2013Our aim with AdMarula has always been to create a business built on four pillars: Transparency, Quality, Performance and Service. Starting and running a business is a fantastic and sometimes scary roller-coaster ride. So during all the thrills and challenges, how do you know if you are doing those things you set out to do from the start? Especially the ‘softer’ things that are not so easy to measure and quantify.

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AdMarula welcomes All4Women.co.za

Posted on February 10, 2013 by Lico

All4Women-logoAll4Women.co.za is one of the fastest growing online women’s magazines in South Africa with over 400 articles being added each month! With their recently launched new feature ‘Window Shopper”, readers can view and share images of clothing items available in South Africa’s leading women’s retail stores, without leaving the comfort of their chair.

Affiliates can now apply to work with this program. Get paid per female opt-in newsletter subscription.

Research analysts new heroes of the digital age?

Posted on February 7, 2013 by Lico

Daniel-GrossThe digital industry is a fast changing one – mainly because it is consumer led and consumers (people) adapt and change their behaviour frequently to suit their changing needs. But how do we as businesses keep up, in fact, how do we stay one step ahead of the consumer and don’t ‘fall of the band wagon?’

Read the full article.

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